60 Years and Growing
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Client
Design Precision Casting (DP Cast)
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Project
Holistic Marketing Program
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Services
- Corporate Identity
- Thought Leadership
- Customer Perception Audit
- Website / Broadcast emails
- Presentations / Video
- Trade Shows / Product Sheets
The Story
Looking to transform a 60+ year-old business and disrupt an industry with next-gen innovation, DP Cast’s entrepreneurial CEO approached us to create a marketing program to underscore his “lead with quality” value proposition. A top to bottom review started with a perception audit of aerospace and other B2B clients – and we levered our intel to rebrand, build a website, develop sales materials, and ongoing presentations that help to differentiate DP Cast’s ‘aircraft-quality’, fine-detailed metal parts to a (now) global marketplace.